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Blog

Dedicated to law firm marketing strategies and all things business development.
Home » Blog

The Building Blocks to Enhance your Online Image

July 25, 2010

With the increasing amount of information accessible on the Internet, the way you and your business appear online is just…

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Is your Business Prepared in Case of a Crisis?

July 7, 2010

7 Elements you will need- Just in Case No one wants to think about their company having a crisis, but…

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BP could have taken some advice from Johnson & Johnson when it comes to Crisis Communications

June 21, 2010

The recent BP oil spill in the Gulf has left many Americans outraged and searching for answers. Unfortunately, BP has…

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Social Media’s Impact on the PR Industry

June 20, 2010

Various social media avenues such as Facebook, Twitter and LinkedIn have had a powerful impact on the PR industry. It’s…

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10 Networking Strategies to Help your Business Grow

February 9, 2010

1.    Make yourself memorable. Communicate your specific range of expertise and sell yourself with that in mind at networking events.…

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The Power of Link Exchanges

October 28, 2009

Link exchanges have always been one of the best ways to raise your search engine ranking and have evolved a…

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The Importance of Follow up in PR

July 1, 2009

When sending pitch emails to journalists, it’s imperative that you follow up with a phone call, as these types of…

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8 tips on creating an effective e-newsletter

April 30, 2009

Below are some simple tips to help you create an effective newsletter. 1.    Choose a nice template: It’s important to…

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Top 5 things your PR firm should be doing for you (but may not be)

April 28, 2009

1.  Creating a PR & Marketing campaign targeting your firm’s specific needs. The campaign you’re paying for needs to be…

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The Power of Relationship Building and Technology in the PR Industry

April 21, 2009

Relationship building is vital to success in this industry.  PR professionals need to continuously nurture the relationships they have with…

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