"Brand Drift" and How to Avoid It
Growing up in Charleston, W.V. one of my favorite restaurants to eat at was Bennigan’s. The Irish pub-themed restaurant featured…
Top 5 Marketing Mistakes Attorneys Make
Attorneys who continue to rely on traditional marketing methods are discovering that hard work isn’t necessarily paying off. Why not…
NEW Advertising Rules from the Florida Bar: Effective May 1, 2013 Are you in compliance?
The Florida Bar recently came out with a list of new advertising rules. According to the Supreme Court of Florida,…
How to Determine the Right Keywords for your Content Marketing Efforts
Keywords have been one of the biggest driving factors in the growth of the Internet over the past ten years.…
11 Tips to Increase your Firm’s Google Ranking
Most consumers use Google to search for an attorney in the practice area of their legal need. Whether they type…
Tips to Help your Blog Rank High in the Search Engines
Implementing Search Engine Optimization (SEO) tricks into your blog’s layout and writing are excellent ways to drive continuous traffic to…
Your Best PR Tool – Content!
The Internet provides consumers with the choice of thousands of attorneys at the click of a mouse. As a result,…
5 Ways to Become a ‘Go To’ Legal Source with Reporters
Have you ever wondered why reporters are not contacting you as a legal source for stories they are working…
Client Reviews vs. Peer Reviews
We are often asked by attorneys, “Which weighs heavier in the minds of potential clients, client reviews or peer endorsements?”…
New Year – New Business: Increase Your Firm’s Conversion Rate Optimization
Last year was all about driving prospective clients to your firm’s website and social media sites by way of Search…
How to Handle Negative Online Reviews
As an attorney, chances are you have had at least one unhappy client. Legal matters bring up all sorts of…
13 PR Trends to Watch for in 2013
With the New Year just around the corner, PR Pros expect 2013 to be an explosion of communication and Internet…
The Florida Bar’s Latest Social Media Guidelines
Social media has become a powerful and cost-effective marketing tool used by attorneys to enhance relationships with clients, gain referrals…
10 Common Legal Writing Mistakes
Even attorneys make writing mistakes. This doesn’t always have to be an error; it could just be a common flaw…
Why You Shouldn’t Buy Your Followers
Many attorneys struggle to gain new followers once they set up their social media profiles. We are often asked the…
How to Get More Tweets, Likes and Shares on your Blog
Attorneys are embracing the power of social media and blogging now more than ever! But how do you know it’s…
5 Reasons to Hire a Boutique PR Firm versus an Agency
At Pristine PR we pride ourselves in differentiating ourselves from other PR agencies out there. Here are five reasons why…
See How Two of the latest Social Media Trends, Google+ and Pinterest, can Benefit your Small Business
Staying on top of the latest social media trends is imperative for small businesses. It can be a make or…
Corporate Social Responsibility- Go Ahead, Embrace it!
As the PR and marketing industry continue to evolve, corporate social responsibility has become a key ingredient to a company’s…
Branding: It’s as easy as 1, 2…3
At Pristine PR we know the importance of building a brand and the impact it has on consumers. Many people…