With so much attorney competition online, there are few things more powerful than a successful SEO strategy. While the knowledge of search algorithms can come in handy, there is more to SEO success than understanding the numbers. In fact, it…
Content marketing begins with a blog. Your firm’s blog is the focal point that links together all of your content marketing efforts. This includes your firm’s email marketing sign-up forms, social media share buttons, press releases, events, sponsorships, seminars, webcasts,…
Voting for Florida Trend’s Legal Elite is still open to all members of the Florida Bar actively residing and practicing in Florida. However, the deadline is quickly approaching. If you haven’t registered and submitted your nominations, simply go to FloridaTrend.com/LegalEliteVote17…
There are a number of factors that can have a negative effect on your search engine ranking. Here are some of the biggest factors that have a negative impact on Google’s ranking algorithm. Spam links. After Google introduced its Penguin…
Voting for Florida Trend’s Legal Elite is officially open to all members of the Florida Bar actively residing and practicing in Florida. Simply go to FloridaTrend.com/LegalEliteVote17 and enter your Florida Bar Number to get started. You can vote for attorneys…
The strategic value of obtaining legal awards in your particular area of practice is an excellent way to gain an edge over the competition and strengthen your law firm’s brand recognition. Here are some simple (and immediate) ways you can…
As an attorney, you may be wondering how Instagram can factor into your firm’s marketing. We have identified some key ways law firms can generate more leads and capitalize on one of the latest social networking sites. Show a more…
Published by Web Hosting Secret Revealed on August 1, 2016: Lori Soard, Author. Building trust with your readers is an important part of blogging. There are a number of things you need to do in order to build a blog…
Securing a top spot on Google is part art and part science. Search engines are constantly changing and updating their algorithms - favoring quality content over quantity and intentional “keyword stuffing.” But what if you are doing everything right, publishing…
Published by NCR: Small Business Smarts on May 27, 2016: Bethanne Black, Author. Perhaps blogging is not your first thought when it comes to marketing your business. But starting a blog can help you get where you want to go…