The nomination process is still underway for 2019 Florida Super Lawyers. If you haven’t already, visit https://my.superlawyers.com to get started. Requesting access and completing your attorney profile is the first step. You can also email your resume directly to the…
Smart legal marketing begins by focusing in on your current network of clients, past clients, attorney referrals, colleagues, even family and friends. If leveraged effectively, these key resources can provide your firm with the potential for significant growth- at a…
Generating referrals is an essential part of a law firm’s success. There are two main types of referrals that make up a balanced and effective referral marketing strategy. These include: - Experience-based referrals. These referrals are generated as a direct…
A panel of judges on the First District Court of Appeal did not excuse a “technological hiccup” that caused a law firm to miss a deadline for appealing an order for its client to pay attorneys’ fees in an eminent…
Client reviews are a critical component to a law firm’s online reputation. These reviews can essentially make or break your practice. A recent study found that 88% of consumers read and used reviews to determine the quality of a local…
We are pleased to announce the launch of our brand new website. After months of hard work and dedication, the site is officially LIVE! The new site URL is https://pristinepr.com/. The updated site includes changes to structure and navigation, with…
With so much attorney competition online, there are few things more powerful than a successful SEO strategy. While the knowledge of search algorithms can come in handy, there is more to SEO success than understanding the numbers. In fact, it…
Content marketing begins with a blog. Your firm’s blog is the focal point that links together all of your content marketing efforts. This includes your firm’s email marketing sign-up forms, social media share buttons, press releases, events, sponsorships, seminars, webcasts,…
There are a number of factors that can have a negative effect on your search engine ranking. Here are some of the biggest factors that have a negative impact on Google’s ranking algorithm. Spam links. After Google introduced its Penguin…
The strategic value of obtaining legal awards in your particular area of practice is an excellent way to gain an edge over the competition and strengthen your law firm’s brand recognition. Here are some simple (and immediate) ways you can…