Want to improve the chances that your law firm's website shows up in relevant online search engine results? Here’s what not to do. An entire industry is based on trying to figure out what matters in Google’s all-important algorithm. Whether…
Published by NCR: Small Business Smarts on May 27, 2016: Bethanne Black, Author. Perhaps blogging is not your first thought when it comes to marketing your business. But starting a blog can help you get where you want to go…
These days it seems like everyone has a blog. As an attorney, you are probably wondering if blogging is worth the time and effort. The simple answer is YES! Blogging on a consistent basis is an easy and inexpensive way…
How a website looks and functions begins with setting concrete goals. For most of us, the goal of a website is to not only convey our brand to the masses, but generate quality leads. Unfortunately, most law firm websites are not…
The Internet provides consumers with the choice of thousands of attorneys at the click of a mouse. As a result, the Internet marketing arena has become increasingly competitive. When it comes to your PR and Internet marketing efforts, remember one…
Online press releases are a great way to generate additional media exposure for your firm’s recent verdict or settlement. In addition to securing placements in traditional media outlets, it’s important to remember that these online press release submission sites can…